पर्यटन

The Nepal Tourism Board (NTB) has officially pivoted its 2026 strategy toward Southeast Asia to reduce over-reliance on Indian and Chinese markets. With ASEAN visitors having grown by 8.4% in 2025, the NTB is launching targeted sales missions in Thailand and Malaysia, aiming to reach a target of 125,000 visitors from the region by the […]

Defying the national trend of sluggish 1% growth, the Mustang region welcomed 161,122 foreign tourists in 2025, an 18.7% increase over the previous year. Economic activity in the region is being driven predominantly by Indian pilgrims (over 90% of the SAARC segment), prompting the provincial government to prioritize the Hilsa-Simkot road project to further enhance […]

Following a bilateral meeting in Lhasa, officials from Nepal and Tibet (Xizang) have tasked a joint committee to develop an action plan for the “Jilong-Rasuwa Trans-border Tourism Zone.” The plan includes resuming the Kathmandu-Lhasa bus service and simplifying border passes, specifically targeting a recovery in Chinese arrivals which reached only 86,800 in 2025—far below the […]

New data from Nepal Rastra Bank indicates that cumulative foreign exchange earnings from tourism reached Rs 27.15 billion for the first four months of the current fiscal year. While this represents a marginal 0.94% increase, analysts note a concerning 12.9% dip in the Kartik (Oct-Nov) period alone, attributed to a “crisis of perception” following the […]

A high-level delegation of Nepali tourism entrepreneurs concluded their participation in the Caravan, Motor and Tourism (CMT) fair in Stuttgart today. Aimed at the high-spending European demographic, the coordination led by the Nepal-German Chamber of Commerce (NGCCI) focused on promoting “low-cost, high-experience” adventure packages to offset the 8% decline in arrivals from the Indian market […]